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Written as a tool for both researchers and communication managers, the
Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Meer
This book goes beyond the discussion of global databases and presents a general Enterprise Resources Market model to facilitate the management and integration of enterprise information resources in a cooperating mode. Meer
Providing a systematic and comprehensive treatment of recent developments in efficiency analysis, this readable book makes available an intuitive yet rigorous presentation of advanced nonparametric and robust methods. Meer
This third edition of the classic textbook in Optimization has been fully revised and updated. It comprehensively covers modern theoretical insights in this crucial computing area, and will be required reading for analysts and operations researchers in a variety of fields. Meer
Statistical Models for Strategic Management offers practical guidance in the use of statistical models for empirical research in strategic management. Meer
This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change. Meer
Technology intelligence is one of the latest management tools that enable companies to be successful in today's rapidly changing technological environment. Meer
This book argues that for many companies organisation is designed to achieve operational optimization and may be in conflict with strategic objectives. Meer
Since the mid-1980s two crises have overtaken governance of the American corporation - the loss of competitiveness in the 1980s and the loss of investor trust in financial management in the late 1990s. Meer
What does 'being flexible' mean in practice? What can the move towards flexible work contracts tell us about organizational change in general and about changing forms of workplace governance and control in particular? Meer
This book is about how organizations can best develop and manage a creative environment and creative potential. The authors argue that organizations consist of people who have creative potential to think in new ways and yet are often denied the opportunity to do so. Meer
What should the next generation of knowledge management practices be? Living Knowledge offers an empirical perspective on the dynamic and living nature of knowledge in organizations, based on research on professional service work. Meer
The contribution of a good non-Executive Director can make a huge difference to a small to medium sized business. But who should fulfil the role? Someone steeped in the culture and methods of a large corporation may not be able to make a valuable contribution to the governance of a small company. Meer
This collection brings together some of the most influential and provocative writing published in the journal Management Learning since its re-launch under this title in 1994. Meer
With in-depth analysis of nine different cases, several of which have influenced the codes and regulations of corporate behaviour in the UK and America, this book explores the relationship between governance practice and theory. Meer
Imagine if we were using the same medical techniques today that were used during the Industrial Revolution, including the practice of bloodletting using leeches. Meer
In this actionable roadmap to improved marketing ROI, Rosen and Minsky show how businesses—from Fortune 500s to local entrepreneurs—can manage today’s complex and fragmented marketing landscape, respond to consumers’ new tech-enabled paths-to-purchase, and overcome behavioral barriers to more effectively and efficiently build brands and business. Meer
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