In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Fred Reichheld′s 2006 book
The Ultimate Question, that question being, "How likely is it that you would recommend this company to a friend or colleague? Meer
SugarCRM is an innovative customer relationship management software solution that enhances your company s marketing effectiveness, drives sales performance, improves customer satisfaction, and provides executive insight into business performance. Meer
Discover the best techniques to maximize your sales
Here is a proven, detailed selling system that gives you the tools you need to improve your sales results. Meer
This text is the Australasian adaptation of Peter Doyle?s Value–Based Marketing. It reformulates marketing, making it more relevant and establishing it on a sounder intellectual basis. Meer
Stretching the Brand offers practical and actionable advice on how to extend successful brands into new areas without losing sight of the value of the original brand itself. Meer
The
Ultimate Sales Training book enables sales managers, sales trainers, sales coaches, and sales consultants to understand the convergence of selling and learning in the current and future business workplace. Meer
Create a successful and affordable marketing campaign for your local small business using the tips and detailed 10–point, step–by–step method in
How to Market, Advertise and Promote Your Business or Service in Your Own Backyard. Meer
An all–in–one guide to online marketing from the New York Times bestselling author of Never Cold Call Again
In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Meer
From a leading expert on nonprofit marketing, the only marketing handbook a nonprofit manager will ever need–now fully revised and updated
In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. Meer
Discover how the world′s leading companies have added value to their company by rewiring the brand creation process
Brand Rewired showcases the world′s leading companies in branding and how they have added value to their company by rewiring the brand creation process to intersect strategic thinking about intellectual property without stifling creativity. Meer
A fresh step–by–step guide for identifying your nonprofit′s planned giving prospects and inspiring them to give generously
Donor–Centered Planned Gift Marketing helps nonprofit organizations move beyond traditional marketing techniques that have historically yielded only modest results and reveals how putting the focus on the donor can produce the best outcomes for all. Meer
Most consumable products of animal origin, such as eggs and milk, are obtained through exploitation of the reproductive processes of livestock, making efficiency extremely important in intensive production units. Meer
The Professional′s Guide to Financial Services Marketing is directed to any financial services professional from individual representatives to executives of large financial services companies who is looking for better ways to create the relevant marketplace differentiation and competitive advantage needed to increase productivity and profitability. Meer
This book aims to be what every marketing manager needs to know about marketing in today?s competitive markets. The idea was born out of repeated comments from IMD clients that there were gaps in the ? Meer
There has recently been dramatic growth in the medium of radio. However, advertisers and agencies too often still use radio for its basic tactical abilities, leaving the emotional power of the medium untapped. Meer
A company exists to make profit, and everything it does is a step towards that goal. Many firms are trying to get closer to their customers, but few realise how crucial this is to corporate value. Meer
This book systematically explains how LCM strategies can help the pharmaceutical industry maximize the value of its patented brands through effective drug development programs and brand management. Meer
For anyone ready to launch a successful career in sales for telecom equipment, services and technologies, or for veterans ready to break through to a higher level, this book provides a practical eight-step program for successful selling. Meer
This book provides a comprehensive discussion of the phenomenon of World Heritage tourism through a critical, global perspective that encompasses both supply and demand. Meer
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