Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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In recent years, widespread organisational change in large corporations has almost invariably led to work intensification and increased stress for managers. Meer
The Wiley New Economy Excellence series has a simple aim – to help managers create and sustain competitive advantage in the new economy. Written by series editor Jeremy Kourdi, New Economy Edge is an inspiring look at how to create and develop profitable online activities by grasping the impact of the Internet on employees, markets, customers and business partners. Meer
Develop customer–focused, market–driven strategies for today′s competitive marketplace. . .
Industrial Marketing Strategy
Widely regarded as a classic text in the field, Industrial Marketing Strategy, Third Edition shows you, as a practicing manager, how to develop the marketing strategies your business needs to succeed in a rapidly evolving global marketplace. Meer
This is the third volume of the
International Review of Strategic Management and ocntinues to follow the objective of the series, which is to produce an annual critical review of developments and best practice in strategic management. Meer
A hands–on resource that shows nonprofits how to adopt entrepreneurial behaviors and techniques
The rising spirit of social entrepreneurship has created all kinds of new opportunities for nonprofit organizations. Meer
Growth business is the most dynamic sector of the economy. Rapidly expanding companies demonstrate the ingenuity, flexibility and energy which are the foundation of flourishing new market sectors. Meer
The implementation of appropriate strategies remains one of the most difficult areas of management. Considerable thought, energy and resources is given over to devising a strategic plan; and it is to the fine detail of the plan that attention turns when things go wrong. Meer
Breakthrough will help executives lead their teams to peerless, unsurpassed performance by helping them define a grand goal and engage the organization to pursue and achieve that goal, no matter how difficult the challenge seems. Meer
Full coverage of the compulsory A2 synoptic module from OCR. Concepts and processes are clearly explained and opportunities are provided to test knowledge and understanding. Meer
Published in association with the Strategic Management Society, this books illustrates the best in global strategic management. In particular, the theme of "strategic flexibility"––i. Meer
Filled with case studies from firms such as GT Automotive, GE Healthcare China, Vale, Dominos, Swiss Re Americas Division, and Polar Bank, among others, this book (written by Dan Denison and his co–authors) combines twenty years of research and survey results to illustrate a critical set of cultural dynamics that firms need to manage in order to remain competitive. Meer
The Wiley Strategic Management Series aims to illustrate the best in global strategic management for academics, business practitioners and consultants. Meer
In the industrialized world, it is widely accepted that a free market leads to greater efficiency in terms of productivity and cost. But how can competition be introduced into situations where for example alternative suppliers cannot be used? Meer
Focusing on the future challenges companies face in being continously innovative, this book is based on a combination of world class talks given at the Innovation Exchange (IE) conference in November 2001. Meer
What are the secrets behind such spectacular new product successes as Slim–Fast, Cellular One, and Phillips CD? How did Snapple, MCI Friends and Family, MTV, and The Body Shop emerge from obscurity to become household names, seemingly overnight? Meer
Praise for Essential Challenges of Strategic Management
"Bill Rouse provides helpful insight to make any business, and in particular any high– tech business, perform better. Meer
Tools and techniques from today′s leading intellectual capital innovators: Xerox, Dow Chemical, Hewlett–Packard, Avery Dennison, Eastman Chemical, Rockwell, and Skandia
"Patrick Sullivan . Meer
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