Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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B. J. Dunlap

Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference

gebondenEngels9783319132532 27-1-2015

This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. Meer

180,99

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Information and Communication Technologies in Tourism 1999

paperbackEngels9783211832585 12-1-1999

During the last couple of years we learned that infonnation and communication technologies have to be seen as key factors for the success in various industries. Meer

120,99

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Deandra Cassone

Leadership Concepts for the Engineering Mindset

gebondenEngels9783031677977 6-8-2024

The book is intended to focus the engineer or technically minded individual on key aspects of their organization and how they can leverage their position to make a positive impact. Meer

66,99

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Setting Goals with LEGO® SERIOUS PLAY®

gebondenEngels9783031678561 29-8-2024

In this book, readers will discover how Objectives and Key Results (OKRs) unlock a company's full potential by providing a transformative framework that clarifies strategic tasks and fosters transparent communication throughout the organization. Meer

50,33

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Corporate Responsibility and Digital Communities

gebondenEngels9783319634791 23-1-2018

This book explores conceptualizations of CSR and sustainability in the digital economy, focusing upon points of intersection between CSR and online communities. Meer

156,08

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Bernhard Bachmann

Ethical Leadership in Organizations

gebondenEngels9783319429410 15-9-2016

This book links ethical leadership theory to the implementation of improved leadership practices, particularly in highly operational environments. It builds on the recognition that bad forms of leadership lead to declining motivation and consequently to problems in the social climate and quality of work in organizations and the personal health of employees. Meer

156,99

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Global Innovation and Entrepreneurship

gebondenEngels9783319438580 18-1-2017

Addressing the wide-ranging challenges of global entrepreneurship and innovation faced by both East and West, this edited volume provides a multi-faceted overview of the complexity facing entrepreneurial firms within global value chains. Meer

170,18

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Analytics in Smart Tourism Design

gebondenEngels9783319442624 24-10-2016

This book presents cutting edge research on the development of analytics in travel and tourism. It introduces new conceptual frameworks and measurement tools, as well as applications and case studies for destination marketing and management. Meer

216,99

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Ronney Aamoucke

Innovative Start-Ups and the Distribution of Human Capital

gebondenEngels9783319444611 22-9-2016

This book contributes to our understanding of the reasons for the uneven geographic emergence and distribution of innovative start-ups and human capital, analyzing the role of the regional knowledge base and specifically academic knowledge. Meer

120,99

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Maximilian Stieler

Creating Marketing Magic and Innovative Future Marketing Trends

gebondenEngels9783319455952 14-6-2017

This volume includes the full proceedings from the 2016 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida, entitled Creating Marketing Magic and Innovative Future Marketing Trends. Meer

360,99

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Business Process Management

paperbackEngels9783319649993 11-8-2017

This book constitutes the proceedings of the 15th International Conference on Business Process Management, BPM 2017, held in Barcelona, Spain, in September 2017. Meer

60,99

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Business Process Management Forum

paperbackEngels9783319650142 3-8-2017

This book constitutes the proceedings of the BPM Forum from the International Conference on Business Process Management, BPM 2017, held in Barcelona, Spain, September 2017. Meer

60,99

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Roland Beutler

Evolution of Broadcast Content Distribution

gebondenEngels9783319459721 26-9-2016

This book discusses opportunities for broadcasters that arise with the advent of broadband networks, both fixed and mobile. It discusses how the traditional way of distributing audio-visual content over broadcasting networks has been complemented by the usage of broadband networks. Meer

60,99

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Jeffrey Russell

Becoming a Project Leader

gebondenEngels9783319667232 18-12-2017

This book blends academic rigor and real world experience on the agile and planning schools of project management and the process of becoming a project leader. Meer

40,46

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The Lean Product Design and Development Journey

gebondenEngels9783319467917 24-10-2016

This book presents a series of high performance product design (PD) and development best practices that can create or improve product development organization. Meer

120,99

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Sharon J Williams

Improving Healthcare Operations

gebondenEngels9783319469126 24-1-2017

This book examines the design of two care pathways to establish how key principles associated with systems thinking, quality improvement, and supply chain management can improve the design of these services. Meer

71,48

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Responsible Product Innovation

gebondenEngels9783319684505 21-11-2017

This book analyses the relationships among product safety strategy and culture, concurrent engineering, new product development (NPD) processes and product safety performance. Meer

180,99

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Christian Harrison

Leadership Theory and Research

gebondenEngels9783319686714 27-11-2017

This book provides a concise yet comprehensive literature review on leadership. As well as offering critical insight into leadership research, the author addresses emerging paradigms and identifies new approaches. Meer

85,58

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Mateusz Grzesiak

Personal Brand Creation in the Digital Age

gebondenEngels9783319696966 3-4-2018

Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Meer

63,02

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Evolving Business Models

gebondenEngels9783319489377 18-5-2017

This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don’t sell any more, and profits are at risk. Meer

90,99

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