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This book explores which kind of competitive moves and countermoves have been taken by mobile phone vendors like Nokia, Samsung, Motorola and Apple, as well as emerging rivals from developing countries, to defend their competitive position over the industry life cycle, and which factors have driven these actions. Meer
Every business discipline has a unique vantage point on value creation and destruction, and while specialists have devised solutions, leaders rarely use them because of the inherent complexity in trying to understand which parts fit together to help them achieve goals. Meer
Offering guidance on the opportunities and threats for future generations, and featuring interviews with business leaders, this book provides a constructive look at change. Meer
Providing a colorful insight into the people at the forefront of the emergent Sharing Economy, a movement predicted to already be worth around $26B a year, this book gives vital advice to anyone thinking of starting or investing in a collaborative consumption business. Meer
The goals of Management and the Gospel: Luke's Radical Message for the First and Twenty-First Centuries may appear to be simple: it describes what management theory and practice looked like in the first century, uses this as a lens to examine what the Gospel of Luke says about management, and draws out implications for today. Meer
Get on board the next massive marketing revolution
AI for Marketing and Product Innovation offers creatives and marketing professionals a non–tech guide to artificial intelligence (AI) and machine learning (ML) twin technologies that stand poised to revolutionize the way we sell. Meer
There has been increased emphasis on smart cities due to the economic, environmental and technological shifts that have impacted on society. This book focuses on how cities are becoming smarter, more innovative and entrepreneurial due to the increased pressures placed on them from societal changes in the global business environment. Meer
By returning to the source and the source texts, this book deepens the understanding of certain important ideas and notions which affect our present thinking. Meer
A comprehensive guide to effective strategic management of health care organizations.
Strategic Management of Health Care Organizations provides essential guidance for leading health care organizations through strategic management. Meer
Survival to Growth explores human nature and illustrates how occupational goals and objectives can be achieved by applying a basic organizational approach while upgrading the skill level of each company employee. Meer
Leadership Development of Interprofessional Education and Collaborative Practice is an edited compilation of chapters written by international medical and health professional experts. Meer
How could hybrid organizations and leaders improve effectiveness in order to increase the chances of success for their business organizations in East Asia? Meer
Executive education is a billion dollar industry that has the potential to transform individual and organizational performance, but in too many cases the decision whether or not to lavish it upon any given manager comes down to whether the fear that they will leave if you don’t spend money on them is greater than the fear that they will leave if you do. Meer
The Palgrave Handbook of Research Design in Business and Management uses a new state-of-the-art research design typology model to guide researchers in creating the blueprints for their experiments. Meer
The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues, and trends. Meer
The essential roadmaps for enterprise cloud adoption
As cloud technologies continue to challenge the fundamental understanding of how businesses work, smart companies are moving quickly to adapt to a changing set of rules. Meer
This book describes the use of matrix structures in large, complex organizations such as MNCs. Using an information-processing perspective of organization design, it develops a more comprehensive theory for fitting the structural configurations of matrix structures to key characteristics of firm strategy. Meer
Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands – Kevin07, The Real Julia and that of the party. Meer
This book addresses
the challenges of organizing modern-day institutions, focusing on the
management of intangible organizational resources of libraries through both
library science and management theory. Meer
Als je jouw studieboeken gekocht hebt bij hanzestudybook.nl, kun je geselecteerde titels moeiteloos terugverkopen aan Noordhoff.
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