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This book explores conceptualizations of CSR and sustainability in the digital economy, focusing upon points of intersection between CSR and online communities. Meer
This book presents innovative research on various aspects of sustainability in the field of operations management and illustrates the potential of sustainability thinking and practice to improve operations performance and thereby meet customer needs. Meer
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Meer
Leistungsmotivation jenseits des Pay-for-Performance-Konzepts steht im Mittelpunkt dieses Buches. Umfassende Untersuchungen und Fallstudien zeigen geeignete Maßnahmen. Meer
Der Versuch der Grenznutzenanalyse, Nutzen als eine kardinale GroBe, d. h. in Zahlen auszudriicken, kann nicht aufrecht erhalten werden. In der ordinalen Nutzentheorie, welche der Indifferenzkurvenanalyse zugrunde liegt, ·wird ledig lich etwas ausgesagt iiber die Rangposition der verschiedenen Nutzen. Meer
Capitalism produced entrepreneurs and property rights, the two basic pillars of innovation and growth. As the speed of technology is steadily increasing only radical innovation can be the name of the game. Meer
"Seneca - Praktische Philosophie für Manager" ist eine Sammlung der wichtigsten Aussagen des römischen Politikers und Philosophen Lucius Annäus Seneca. Meer
Das Buch erläutert in einer verständlichen Weise die Probleme, die beim Betrieb von Informatik-Infrastrukturen für mittelständische Unternehmen zu lösen sind, um einen hohen Grad an Sicherheit und Zuverlässigkeit zu erreichen. Meer
This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. Meer
This book contributes to the discussions on the role of spirituality in organizing and leading, taking a philosophically and theologically rigorous perspective. Meer
This book provides a concise yet comprehensive literature review on leadership. As well as offering critical insight into leadership research, the author addresses emerging paradigms and identifies new approaches. Meer
This book explores European security and defense R&D policy, unveiling the strategic, industrial, institutional and ideational sources of the European Commission’s military research initiative. Meer
This book provides intriguing insights into the development of highly qualified women leaders in diverse Indian contexts and their role at national and organizational levels. Meer
This book examines the different ways companies can develop and design social innovation. Combining technological and social perspectives, the contributors present emerging research on social innovation from different sectors such as entrepreneurship, education and energy. Meer
This book examines the changing business and
economic environment for postal services in Lithuania and the upcoming
challenges for this industry. Postal services continue to play a central part
in the development of national economies. Meer
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer
This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don’t sell any more, and profits are at risk. Meer
This book investigates the design and implementation of market mechanisms to explore how they can support knowledge- and innovation management within firms. Meer
This book reports on practical approaches for facilitating the process of achieving excellence in the management and leadership of organizational resources. Meer
Research in the area of intellectual property (IP) is increasingly relevant to the rapidly growing artificial intelligence (AI) and robotics industries, affecting the legal, business, manufacturing, and healthcare sectors. Meer
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