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This book presents the full scope of Design Thinking in theory and practice, bringing together prominent opinion leaders and experienced practitioners who share their insights, approaches and lessons learned. Meer
Organisation wird immer mehr zum Thema für alle Mitarbeiter in Unternehmungen und Verwaltungen. Götz Schmidt zeigt Methoden und Techniken auf, mit denen effiziente und effektive organisatorische Lösungen erreicht werden können. Meer
In view of the rising importance and prevalence of network-based collaboration, this book aims to meet the need for more theory in this area. Theoretically conceptualizing and empirically describing the practice of reflexive leadership in inter-organisational networks, it explores how member organisations approach reflexive leadership and the associated challenges. Meer
This book blends academic rigor and real world experience on the agile and planning schools of project management and the process of becoming a project leader. Meer
This book is a practical guide to every aspect of managing media businesses. Written by a team of experts and illustrated with interviews from leading industry players, it addresses the unprecedented change and uncertainty facing the industry. Meer
This book offers an insight into the complications higher education is currently facing in the Arab world. It discusses whether governance in international higher education is of particular importance in Arab countries when considering their difference in political systems, cultures, interests, concerns and numerous conflicts. Meer
This book challenges the roots and elements of the existing dominant paradigm of management, which can legitimize artless practices and result in dysfunction, and proposes an alternative based on a different understanding of human nature and social and economic life. Meer
China besitzt einen entscheidenden Standortvorteil, den deutsche Unternehmen zu ihrem eigenen Nutzen ausspielen können: Die Kombination aus Faktorkosten und Skaleneffekten macht das Land als Produktionsstandort für den asiatischen oder den weltweiten Markt interessant. Meer
Introducing a theory of workplace dignity into the field of management studies, this innovative new book presents an alternative paradigm based on principles of human dignity which is integrated into a theoretical approach to the topic. Meer
This book examines the historic role of professional and demanding military customers in industrial development. Particular emphasis is paid to public procurement of military equipment as a catalyst for innovation; and the civilian commercialization of military technologies (from gunpowder and cannons to submarines, missiles and aircraft) is documented by many case illustrations that show how macro-level productivity advance has been generated. Meer
This book offers fresh insights into innovation management and its prerequisites. Based on these insights, the authors present a new and proven innovation system, which is being used in practice and has the potential to significantly increase the ability of enterprises to innovate. Meer
In einer Zeit dramatischen Wandels entwickelt der Autor einen langfristig wirksamen Entscheidungsrahmen für nachhaltige Unternehmensentwicklung. Er präzisiert Begriffe, gibt Anregungen für Marktanalysen und Leitideen und behandelt die Rolle strategischer Geschäftseinheiten für den Markterfolg. Meer
This volume presents a state-of-the-art overview of the rapidly evolving field of agribusiness, highlighting the most current issues, concepts, trends and themes in research, practice and policy. Meer
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer
Business Excellence durch Prozessmanagement! Das Buch gibt prägnant Erfahrungen aus der Praxis und Forschung wieder und beschreibt, wie vorzugehen ist. Meer
Im 1984 veröffentlichten Roman "Neuromancer" verband der Science-Fiction-Autor W. Gibsou das Gehirn von Hackern mit Computernetzen und beschrieb die Situation mit dem Begriff "Cyberspace". Meer
This proceedings volume presents the latest research from
the worldwide mass customization, personalization and co-creation (MCPC)
community bringing together new thoughts and results from various disciplines
within the field. Meer
This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. Meer
Warum werden Infonnationssystem-Architekturen nicht umgesetzt? Diese ein fache Frage stand am Anfang des Projekts UISA ("Umsetzung von Infonnations system-Architekturen"), aus dem dieses Buch entstanden ist. Meer
Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. Meer
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