Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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I. Chaston

Internet Marketing and Big Data Exploitation

gebondenEngels9781137488947 10-2-2015

Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a consequence of the advent of mobile technology and online social networks. Meer

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P. Formica

The Role of Creative Ignorance: Portraits of Path Finders and Path Creators

gebondenEngels9781137489623 16-12-2014

Traditionally, company experts and outside collaborators innovate by developing the knowledge map. Success or failure of incremental innovation hinges on this path. Meer

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GJ Tellis

Unrelenting Innovation – How to Create a Culture for Market Dominance

gebondenEngels9781118352403 22-2-2013

The hands–on guide for fostering relentless innovation within your company Gerard Tellis, a noted expert on innovation, advertising, and global markets, makes the compelling case that the culture of a firm is the crucial driver of an organization′s innovativeness. Meer

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The Changing Geography of International Business

gebondenEngels9781137277497 1-3-2013

Presents papers which grapple with some of the most important developments and challenges in International Business, both for the firms who must fashion strategy within a rapidly changing world economic order and researchers who seek to explain the nature of these shifts and how firms respond. Meer

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Kenneth A. Loparo

Beyond the Low Cost Business

gebondenEngels9781137277527 31-1-2013

Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. Meer

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The Secret Sauce

gebondenEngels9781137512888 28-10-2015

The authors call culture the secret sauce! Here authors Ford and Osterhaus describe the critical elements to culture that make a truly compelling organizational climate, providing organizations with the skills to develop the concepts of core ideology, organizational code, infrastructure, and brand. Meer

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Stanley Bruce Thomson

Religion and Organizational Stigma at Work

gebondenEngels9781137514554 9-9-2015

This book uses stigma theory to provide meaningful insight into the coping mechanisms of employees who experience critical and judgmental reactions to their religion in the workplace. Meer

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Bruno Jetin

Global Automobile Demand

gebondenEngels9781137516138 8-7-2015

Global Automobile Demand is a two-volume work analysing the impact of the Great Recession and the structural factors which shape automobile demand in developed and emerging countries. Meer

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Bruno Jetin

Global Automobile Demand

gebondenEngels9781137516169 8-7-2015

Global Automobile Demand is a two-volume work analysing the impact of the Great Recession and the structural factors which shape automobile demand in developed and emerging countries. Meer

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C Sommers

Think Like a Futurist – Know What Changes, What Doesn′t and What′s Next

gebondenEngels9781118147825 26-10-2012

Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today′s pressures with tomorrow′s realities. Meer

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S Kaplan

The Business Model Innovation Factory – How to Stay Relevant When The World is Changing

gebondenEngels9781118149560 27-4-2012

Business model innovation is the new strategic imperative for all leaders Blockbuster′s executives saw Netflix coming. Yet they stuck with their bricks and mortar business model, losing billions in shareholder value. Meer

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Charles T. Lee

Good Idea. Now What?

gebondenEngels9781118163993 28-2-2012

Proven pathways for taking ideas to implementation We all have ideas things we want to do or create but only some of us will do what it takes to see those ideas come to pass. Meer

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Esbjörn Segelod

Project Cost Overrun

GebondenEngels9781107173040 23-11-2017

Cost overrun is common in public and private sector projects. Costs tend to grow, plans fail and financial problems follow, but how can we approve the right projects if we cannot estimate their true cost? Meer

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Alex Goryachev

Fearless Innovation

gebondenEngels9781119579526 19-3-2020

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E. Giacosa

Innovation in Luxury Fashion Family Business

gebondenEngels9781137498649 10-12-2014

A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. Meer

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AI for Marketing and Product Innovation

gebondenEngels9781119484066 18-1-2019

Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non–tech guide to artificial intelligence (AI) and machine learning (ML) twin technologies that stand poised to revolutionize the way we sell. Meer

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David McCourt

Total Rethink

gebondenEngels9781119565352 19-7-2019

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The History of Human Resource Development

gebondenEngels9781137526977 17-11-2015

The history of human resource development embraces humankind's investment in one another's skills, knowledge, and abilities. As the field transitions into a more mature discipline, there is a need to understand the philosophies upon which certain theories and methodologies are based. Meer

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The Business Growth Benefits of Higher Education

gebondenEngels9781137320698 7-5-2014

This book tackles the role of universities in driving economic growth. Their role as providers of talent, technology and new ideas is considered in the light of the 2008 Global Financial Crisis. Meer

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R Somerson

The Art of Critical Making: Rhode Island School of Design on Creative Practice

gebondenEngels9781118517864 1-11-2013

Describes the world′s leading approach to art and design taught at Rhode Island School of Design At Rhode Island School of Design students are immersed in a culture where making questions, ideas, and objects, using and inventing materials, and activating experience all serve to define a form of critical thinking albeit with one′s hands i. Meer

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